New promotion aims to convert cruise ship passengers into overnight visitors
ST. THOMAS, U.S. Virgin Islands, April 30, 2008 – As part of its on-going efforts to stimulate business and increase overnight stays in St. Croix, St. Thomas and St. John, the Department of Tourism has launched a new “USVI Six to Six” promotion, aiming to convert cruise ship passengers visiting the destination for six hours to land based vacationers who will stay at least six nights. Encouraging longer visits with a complimentary sixth night, the vacation package also includes a free bottle of Cruzan Rum, a sixth-day free car rental, $60 gift card and a coupon book valued at up to $626. Along with dining and shopping coupons, the coupon book will include discounted entry into places where cruise visitors ordinarily may not have been exposed to on short port visits. Those booking the package become eligible to win one of six return trips to America’s Caribbean.
“As home to one of the most popular cruise ports in the Caribbean, the U.S. Virgin Islands welcomes thousands of visitors to its shores each year, stated Beverly Nicholson-Doty, U.S. Virgin Islands Commissioner of Tourism, who referenced the 750 cruise ships that docked in the USVI in 2007. “We recognize the potential for return visits and overnight stays from cruise visitors, so the department is providing them with incentives to return and extend their stay and truly immerse themselves in our islands’ rich culture, local hospitality and natural beauty.”
The USVI Six to Six promotion, set to launch on June 1, 2008, will be offered through December 31, 2009. The offer can be booked directly with participating hotels. Participating hotels on St. Thomas include: Anchorage Beach Resort, Best Western Emerald Beach Hotel, Bolongo Bay Beach Club and Villas, Crystal Cove Beach Resort, Holiday Inn Windward Passage, Frenchman’s Reef Marriott, Island Beachcomber Hotel, Pavilions and Pools, Point Pleasant Resort, Sapphire Beach Resort, Sapphire Village Resort and Wyndham Sugar Bay Resort & Spa. On St. Croix, The Buccaneer, Carambola Beach Resort, Divi Carina Bay Resort & Casino, Hibiscus Beach Resort, Holger Dankse Hotel, The Hotel Caravelle, The Palms at Pelican Cove, Sand Castle on the Beach and Sugar Beach Resort are participating. On St. John, the Maho Bay Campground is participating. Black out dates may apply. Please be sure to request the package by name – USVI Six to Six or use booking code 626CP.
For more information about the United States Virgin Islands, visit usvitourism.vi. When traveling to the U.S. Virgin Islands, U.S. citizens enjoy all the conveniences of domestic travel – including on-line check-in – making travel to the U.S. Virgin Islands easier than ever. As a United States Territory, travel to the U.S. Virgin Islands does not require a passport from U.S. citizens arriving from Puerto Rico or the U.S. mainland. Entry requirements for non-U.S. citizens are the same as for entering the United States from any foreign destination. Upon departure, a passport is required for all but U.S. citizens.